How do full seo your blogs for ranking

How do full seo your blogs for ranking

How do you choose the perfect domain name for your Blogspot blog that fits your blog niche?

You can choose a good domain name for your blog. The faster you can buy a domain name, the easier it will be to choose a good domain name. Because every minute, people buy top-level domains (TLDs).

Therefore, I suggest you take action today . Please do not delay any decision, as this will eventually damage the brand. Here are some tips for choosing the perfect domain name for your brand blog.

  • If you can find a TLD with a .com domain extension, it is perfect to use a domain name that is easy to spell, type, and easy to remember.
  • Do not use any characters together twice. For example:
  • If you want to customize the domain for your small business blog, try adding keywords to your domain. They can help rank competitive keywords in the future. (about gifts) (about marketing news), (about conversion rate optimization), (about SEO link building)
  • In order to make your brand a logo recognized by most people, please use a unique name. For example:

Keyword rich and no-keyword fields

You may be wondering what is the best option for SEO on a Blogger blog. Although the content ultimately determines your blog’s ranking, a memorable and short domain name can always make your website stand out from other websites in the search engine results page (SERP).

However, in the SERP competition, keyword-rich domains can provide you with a small advantage.

What is a good domain name for Blogger

The domain name may be an important factor in the future of your blog. A wrong person may waste every effort you make on the website, while a good person will unknowingly make the website shine.

Since domain names are important in SEO at least in CTR (click-through rate) in SERPs, here are some tips for choosing a good domain name.

  • Use your brand name — for example:
  • Consider keywords that are both relevant and brand-meaning—for example:
  • Consider your location-for example:
  • Avoid exact match domain
  • Stick to the original TLD. If this is your target marketing, please use national TLD.
  • Avoid ambiguity
  • Choose a domain name that is easy to remember
  • Keep it short
  • Avoid using hyphens

You can use these free online tools to find a good available top-level domain for your blog.

To learn how to use a custom domain name for your BlogSpot blog, read this step-by-step article, which will guide you through the process of restricting a domain name for use with Blogger.

Content marketing

Without content, we can’t talk about SEO. In fact, content marketing is the new search engine optimization . Why?

Because, in essence, the meaning of a blogger is a content creator. SEO is used to optimize the content of search engines. To improve the SEO of BlogSpot blogs, you can definitely use content marketing strategies.

Step 1: Find the needs of the target audience…

People have different purposes.

And their needs are very different.

Every website visitor has dreams, questions and interests.

As a blogger, your job is to serve them.

Whether it is money, authority or happiness, what you create online is directly proportional to what you provide.

If you understand how this works, then you are more than 75% of all other bloggers.

There are hundreds of ways to find the needs of the target audience. These are some of my favorites.

  • Keyword research : Perhaps the most popular and widely used method to find what the target audience is searching for. My favorite keyword research tool is Semrush. Create your free account (or sign up for a free trial account) and start looking for thousands of related keywords.
  • Forum : People use forums, online communities. Why? Because they want answers! The forum is a great place to find the pain your target audience is suffering. Google your topic + “forums” to understand relevant forum participation and find the needs of target users. Here are some high-DA dofollow forum publishing sites to understand the needs of your potential readers and establish backlinks.
  • Yahoo Answers : Like forums, Yahoo Answers is a great place to find ideas for blog posts that can bring targeted traffic to your blog.
  • Quora : Another great place to revolve around problem-related people and experts who help people solve personal and impersonal problems.
  • Reddit : Another great way to find content ideas is by checking posts on Subreddits relevant to your niche.
  • Survey : By surveying your audience, you can find out what your audience wants. I use the Convertful widget to create surveys. It is customizable and embeddable. Therefore, you can easily embed survey widgets in your BlogSpot blog. Read reviews on Convertful to learn more.
  • Blog comments : The blog comments section can provide you with hundreds of thousands of ideas about what your target audience wants. Not only on your blog, you can also use this strategy in other blogs to find ideas and keywords for targeted posts. It turns out that it works well. Believe me.
  • Competitor analysis : By checking your competitors’ popular webpages and high-traffic-driven keywords, you can get more information about the people in your target set that you might miss, but your competitors are very clear. Use Semrush to conduct keyword research activities for competitors.

Step 2: Write a blog post idea…

The next step in writing content for people is to write the blog post title that first attracts attention.

You should pay special attention to the title of your blog post, because 8 out of 10 people will read your blog post after reading the title. Copy Blogger has published a great article on magnetic headlines, teaching you how to write an attractive blog post headline that attracts people’s attention.

In addition, I recommend that you read this blog post to learn about other ways to generate blog post ideas in the coming months. It contains a large number of specific methods to determine what your target visitors are looking for and provide them with the best content.

Step 3: Plan your blog post.

The next step is to break down your blog post ideas into parts and sub-parts. Take a piece of paper and pen and write down what you want to mention in the post. Use target LSI (Latent Semantic Index) keywords in subtitles to get more traffic from search engines.

How you prepare the subtitles and blog content is not important. Just write what you want to share in the blog post. Make sure to consider target keywords when planning your blog posts.

Step 4: Start writing your blog post

This is probably the easiest step to compile a new blog post. However, this requires additional time. You need to write content. Use keywords and mention other resources in your blog posts. Here are some tips for writing a good blog post.

  1. People decide to read your blog post by reading the first few words or the first few sentences. Therefore, please make sure you get their attention first.
  2. Make sure you have target keywords (primary keywords) and other keywords (secondary keywords) on hand. You can use the Semrush keyword tool to find keywords with low competition and high search volume.
  3. In the first few sentences, include your target keywords. Don’t forget to add other long-tail keywords (secondary keywords) at least once in the body of your blog post.
  4. Please pay attention to the keyword density of blog posts. Don’t overuse any single keyword. Otherwise, Google will penalize your blog for keyword stuffing. If you want to add any keywords to your blog post without being penalized for keyword stuffing, please use synonyms. Use these similar word checker tools to find synonyms.
  5. Use variant keywords (also known as keyword stemming). For example, for the “Blog” keyword, some of the variant keywords are blogging, Problogging, blogs, blogged, microblogging, and blogger.
  6. Use text format to highlight your target keywords and words. With bold , italic, and underlined text formatting, you will increase keyword highlighting and allow people to read your content in depth.
  7. In the final blog post, include your target keywords again. Make sure it doesn’t look like spam, but use the content of the post as a conclusion.
  8. The image ALT tag contains your target keywords. Using more images can get more search traffic from image search and increase the number of keyword appearances.
  9. If possible, use interactive content throughout the post. Interactive content increases user activity. Therefore, it adds positive SEO signals such as time on page, average time per session, bounce rate, etc. Some interactive content is polls and quizzes. People love them. So, be a search engine.

Take a moment to write insightful posts. Don’t worry about word count. Solving the problem is the key.

Step 5: Edit a copy of your blog post

After writing your blog post, the next step is to edit your blog post. There may be more spelling errors, grammatical errors, and spelling errors in your content. I suggest you edit your blog post another day. So you can clearly see your mistakes and generate more ideas to include your body content.

Step 6: Proofread your blog post

Please do this step another day. You can check the content of your blog post here to see if your blog post fits the subject, and check if there is any further content that contains your blog post. I personally use Grammarly grammar checker. Learn more in this grammar review.

Also, when you proofread written content, be sure to check for plagiarism to detect any similar content.

Unique content is a key SEO factor. Double check with grammar plagiarism checker to make sure your blog post is unique

Step 7: Visualize your blog posts

If your blog is not attractive, no one will read your blog posts. The next thing to do is to add visual content to your blog post. You can include charts supported by data, infographics, images, and screenshots in your blog posts.

Also, if you can include one or more videos in your blog post, that would be great. This will not only increase engagement, but also increase the average time per visitor.

Following the above steps, you can write a good blog post that people want to read and sue. Here are some tips for improving the usability of blog posts.

  • Don’t write a lot of paragraphs in the post. Using 2-3 sentences in a paragraph will allow more people to read your post.
  • Make sure your blog posts have blank spaces. If there is no more white space, people will not like to read your posts.
  • Don’t overuse pictures in your posts. Overused images will allow your readers to browse the content of the post.
  • Use bulleted, numbered lists to read your posts more easily.

A good blog post can improve your BlogSpot blog SEO. A good blog post will not only attract people’s attention, but also attract search engines.

Here are some tools to help you create visual content.

  • Crello – Create stunning graphics for your blog, including animated images (GIF). Alternatives are Canva, Pixteller and Stencil.
  • PromoRepublic-Get ready-made graphics for blogs. Learn more in the PromoRepublic review.
  • Offeo – Make attractive animated videos
  • ArtBoard Studio-online design models and 3D images
  • Rocketium – Turn blog posts into videos
  • RelayThat – Generate fast graphics for blog posts, featured images, etc.,

Syntax and readability

Your blog helps people solve problems. What if they cannot understand your core message? They will ignore it. right?

How do you find that your content is readable, so that even 5th grade students can understand the information?

More seriously, how do you know if your blog post is grammatically correct?

Although there are plenty of online grammar and punctuation checking tools, my favorite and best tool for finding and fixing grammatical errors is Grammarly. If you have a team of content writers, its business plan can be very helpful. Learn more in this Grammarly Business review.

The grammatical correctness and readability of your content directly determine the search engine ranking of your website and the success of your blog.

No one wants to read an article with many grammatical errors.

Create your Grammarly free account here, then copy and paste the article into a new document.

After that, correct all grammatical and punctuation errors. Make blog posts more readable by adding synonyms and shortening lengthy paragraphs.

After all the work is done, check the performance report.

Pay close attention to reading time, total word count, sentence length, readability scores, and average raters who understand your content.

The higher your readability score, the better it is. In addition, by shortening sentence length and the average age of readers who can understand your content, your blog posts will attract visitors and increase search engine ranking signals such as time on page, social sharing, and backlinks.

Here are some tips for improving the readability of content.

  • Use short paragraphs
  • Use simple words, don’t use complex words.
  • Write in a conversational tone using words like you and me.
  • Write to visitors, not search engine robots.
  • Address the main topic immediately. (People hate waiting!)
  • Don’t fluff.
  • The performance of visual content is better than 1000 words.
  • Make your content easy to read. Add more white space and line height.
  • Use title tags and larger font sizes to break up your posts.
  • Use bullet points to clearly list items.
  • Don’t mislead your readers.

I recommend using the Grammarly Premium version because it comes with a free plagiarism (ie duplicate content) checker, which is very helpful for bloggers. Check out Grammarly free and premium benefits here. Find more tools like Grammarly here.


Typography is another important on-page search engine optimization factor, and it will determine who and how many people will read your content. If your target audience is 65 years of age or older, you should increase the font size, line height, word spacing, and possibly font family.

These are small adjustments, but can bring you huge results. Neil Patel’s experience is that by increasing the font size, he can see an 8% increase in average page time. And found that the best font size for his audience is 11px.

These values ​​may vary, depending on who your regular audience is and how they interact with your blog content. The best way to find the best typography for your blog is to perform an A/B test.

And use web-safe fonts so that every visitor (whether viewing your Blogger blog on a mobile device, tablet, or watch) can clearly see your content.

Use different languages ​​such as Hindi, French, Tamil, and Urdu to build a blog for your local audience, making sure to set the title tags and body tags correctly.

Search engines usually use the title tag content to measure the content of your posts. Therefore, use font styles to clearly display the title tag.

Social media optimization

Today, social media has become a major player in blogging and marketing. Many bloggers use Facebook, Twitter, Pinterest, and LinkedIn to increase their blog traffic and indirectly improve SEO performance.

However, there are also emerging, high-traffic and low-competitive social media sites, such as TikTok.

There is a lot of debate about the correlation between search engine rankings and social media signals. Some people disagree that search engines use social signals to rank web pages on Google. However, many webmasters and SEO experts have seen that web pages that receive a lot of social interaction rank higher on SERPs.

Generally, controversial blog posts and sentiment-based articles will get higher engagement. Social mentions and social sharing are two key indicators to look for when optimizing a blog for social media.

In addition to improving your Blogger search engine optimization performance, a lot of social sharing can help your website get a lot of traffic. Especially if one of your posts goes viral, your website will get a lot of traffic and higher organic traffic, because people tend to search for your topic in Google and other search engines.

All in all, a good social media optimization website will increase organic traffic.

Here are a few articles to optimize your BlogSpot blog for social networks.

  1. Open Graph set up Blogger
  2. Blogger’s Twitter Card
  3. Share widgets on social media to Blogger
  4. Social follow widget for Blogger: AddThis
  5. Social media marketing tools for business owners
  6. Facebook share debugger
  7. Use notifications to add Facebook comments to Blogger

Not to mention that highly socially optimized blogs can increase brand awareness, which will also indirectly increase search engine traffic.

If you want to track who and where mentioned your blog and who shared what content, please use the Awario brand mention monitoring tool. Learn more about how to use Awario in this review.

How to properly manage your social media accounts

Gone are the days when you get 100% coverage and high engagement for every Facebook post. Over the years, many Facebook page owners have seen a sharp decline in page coverage and engagement.

And don’t forget that competition in social media marketing has been growing. This is why you should manage your social media accounts to get the best results for the time you spend there.

Step 1. Create your account on ContentStudio

I use ContentStudio to manage all my social media accounts, blogs, etc.

If you don’t know ContentStudio, I suggest you check out this complete ContentStudio review, or try it here.

Basically, ContentStudio is an all-in-one complete social media and content marketing toolkit.

Step 2. Schedule social media posts

After setting up a ContentStudio account, schedule social media posts. I recommend mixing old posts, new posts and articles from other websites into your social media post calendar.

Step 3. Use recipes to automatically publish

Save your time with social media automation. One of my favorite recipes is “Evergreen Tree”.

In addition to these steps, I recommend that you create a reading list of your competitor’s website so that you can view all the blog posts published by your competitor in one place. ContentStudio allows you to manage WordPress, Tumblr and Medium blogs, but it cannot manage BlogSpot blogs yet.

Keyword Research

If you want to increase your blog traffic, you want to write down what people are searching for, right?

In the content strategy section, I noticed some methods for generating content creation ideas. Keyword research is one of the most important.

Keyword research is not limited to choosing keywords for blog posts. But it is also used for interconnection, creation of other content types (PDF, infographics, etc.) and video blogs. You can use keyword research to find your target audience.

Especially in the link, you will use the target keyword phrase to improve the keyword ranking of the linked page. There are many online SEO tools for keyword research. Here are a few.

  • Semrush : The best competitor analysis tool for marketers. Currently, Semrush has more than fifty different tools. Keyword Magic is such a tool that can help you generate new keyword ideas.
  • BrandOverflow — Another SEO tool that provides many features for bloggers. I especially use this tool to track SERP rankings. BrandOverflow comments.
  • WriterZen — one of my favorite SEO content authoring tools. It is equipped with tools such as theme discovery and plagiarism checker. One of the best Blogger SEO tools can optimize content.

Using the above keyword research tools, you can take your blog SEO to a new level.

The more keywords your blog profile has, the better your chances of getting more traffic. Therefore, before writing any article or link post, don’t forget to conduct keyword research.

Search engine submission

When doing BlogSpot SEO optimization, first you need to submit your website to search engines. This way, you can build trust and get suggestions to improve your blog’s SEO.

I have written some SEO tutorials on optimizing search engine websites and submitted them to search engine webmaster tools. This is those SEO guidelines. Make sure you follow the steps in all the tutorials below to optimize your BlogSpot blog for search engines.

  • Add blog to Google Search Console
  • Add blog to Bing Webmaster Tools
  • Add your blog to Baidu Webmaster Tools
  • Add blog to Yandex Webmaster Tools

After submitting your website to these webmaster tools, you can learn more about page optimization in SEO and how to use it to increase blog traffic without building backlinks.

Blogger theme design

If you want to blog like a professional, you must first stand out from other mediocre bloggers. right?

If you use the same tools, the same strategy, the same information, and the same design , it will be difficult to distinguish your BlogSpot blog from the crowd.

Website design is one of the elements that grows or prevents the growth of blogs. If your blog design is not attractive, then no one may visit your blog again.

If your blog theme contains a lot of JavaScript code, this will increase page load time, and if your blog theme does not have a responsive design, search engines will rank your blog higher on the SERP.

Google made it clear that they use page speed and mobile friendliness as search engine ranking factors to rank websites on Google SERPs. Therefore, you have a better BlogSpot theme, and search engines will keep your search engine ranking position where it should be.

There are thousands of free blog themes out there. However, if you want a professional Blogger theme with future updates, support, and advanced tools, you should buy a premium theme.

You can purchase premium blog themes from Themeforest.

Page speed

Page speed is another on-page SEO optimization factor that affects your website’s ranking and credibility. If your website needs more time to load, more people will bounce off your website and may never visit again, even if they see your website on SERP #1, which of course is extremely unlikely of.

Google and other search engines recommend that your website load as fast as possible. Your website should not take more than 3 seconds to load on mobile devices. Otherwise, most of them will be logged out of your web page.

Don’t forget that most people, especially Asians, use low-speed Internet connections. So, make sure what you add to your website. High-weight content like images will take longer to load into these locations.

Here are some useful tools to check the page speed of your website and get suggestions.

  • Page speed – Google Developers
  • Website Speed ​​Test-Pingdom
  • Website speed and performance optimization – GTmetrix
  • Website performance and optimization test-WebPagetest
  • Page Speed ​​Performance Test-YSlow

Using the above online tools, you can check the loading speed of your blog page and how to speed up the loading time of your blog. Here are some remedies for common page speed deficiencies.

  • Compress images before uploading to Blogger: Use ShortPixel to compress images before uploading to the blog . Read my ShortPixel review to learn more about the tool.
  • Adjust the image size when setting the blog post : You can adjust the size of the uploaded image at any time to set the blog post design and reduce the image loading time.
  • Minimize HTTPS requests : Another important factor that increases page load time is the large number of HTTPS requests. You can combine all CSS files into one, or you can do the same with JavaScript files. Then upload them to Google Code. For images, you can use CSS sprites.
  • Reduce HTML DOM : Loading external files dynamically may increase page load time. Therefore, it is best to reduce HTML DOM requests.
  • Loading JavaScript files anonymously : By rendering JavaScript files anonymously , you can increase the page loading speed of your blog.
  • Block widgets in mobile preview : You can use various widgets on your blog that are only available on desktop computers or may not help mobile users. Use Blogger conditional tags to prevent these widgets from being displayed on mobile devices.
  • Load the Disqus comment system dynamically : If you use the Disqus comment system on your blog, you may not know that you can control the appearance of the comment system. Read this tutorial to learn how to dynamically load Disqus comments.
  • Remove unnecessary gadgets from your blog : I have seen many BlogSpot bloggers using many irrelevant gadgets in their blogs. They only increase the page size and make the page load time longer. Don’t do that.
  • Delayed loading visual effects : Some Blogger themes provide a delayed loading mechanism. Enabling this feature will greatly increase the loading speed of your blog. If this feature is not natively added to your theme, you can manually add it to the image by inserting the’loading=”lazy”‘ attribute.
  • Defer JavaScript
  • Delete unused CSS and JavaScript files.

It’s not surprising that page speed is a Google ranking factor. If you make your blog faster all over the world, it will be the best. You can find out which pages need more time to load from your Google Analytics account.

If you did not check the website loading speed, please go to Google Page Speed ​​Insight and check your website loading time immediately.

Core network vital signs

Google uses Core Web Vitals as a search engine ranking factor. It is essentially a collection of user experience ranking factors.

Google will use the page experience to rank websites on Google SERPs. (source)

Ever since Google started using mobile-first indexing, no one thought that Google would use user experience as a ranking factor. Here are some tips to ensure that your website is compatible with Google Core Web Vitals.

  • Use a Blogger theme that is not bloated -using a theme that is not coded in a wrong way (for example: loading too many external scripts, etc.) does not help at all.
  • Don’t use too many external tools, widgets and scripts
  • Utilize lazy loading method -lazy loading allows us to set up a site to load images and video embeds after the user scrolls down the page. Therefore, not all visual content will be loaded first. Therefore, the page loading speed is improved.
  • Use an image of the correct size- what good is it to use an image that is larger than needed? Make sure to resize the image to significantly reduce its file size and improve the cumulative layout conversion in Core Web Vitals.
  • Use images in JPEG 2000, JPEG XR, or WebP format — WebP is a new image type introduced for the Web. learn more.

Enter your website URL here:

Follow the instructions to improve your blog and learn about Core Web Vitals SEO.

Title optimization

If you ask me to list one of the top ten tips for improving Blogger SEO, headline optimization is undoubtedly one of them.

How many times have you not read the title and content of an article?

I bet it has fewer thumbs than your hands, right?

Even before the Internet started, this was a normal habit of people.

People read newspaper headlines and decide whether they must read the content.

Your blog is no different. If you want to improve SEO BlogSpot and improve search engine rankings, then the post title is the first place you should start.

8 out of 10 people will read your blog content immediately after reading the post title. Neil Patel of QuickSprout created an attractive infographic to show you how to create a perfect headline to attract people’s attention from search engines and social media.

Let’s take a look at the infographic first, and then discuss how to optimize the “Title” tag to do SEO for Blogger.

Neil Patel has done it, right?

As you may have seen, the blog post title is the best SEO setting you can implement today to improve Blogger SEO.

Most Blogger themes are carefully crafted, so the title tag appears first. The correct structure of the post title is:

Post title (separator) Blog name

Example: Top 32 bloggers who blog like champions SEO tips — Pitiya

The post title must appear before the blog title to gain an SEO advantage, because people are looking for a solution, and the post title is the first thing people see.

How to display post title before blog title in Blogger

Note: Following this Blogger SEO tip, the title tag of your blog will be changed so that the blog post title will appear before the blog title. And it will take a few days to see these changes in search engines.

  1. Go to your Blogger dashboard.
  2. Click the “Edit HTML” button in the template section.
  1. Use CTRL + F (Windows) or Command + F (Mac) to search for the following code


  1. When you find it, replace it with the following code snippet.
  1. Finally, save your theme! that’s all!

Now visit a post page, hover over the tab and see if you can see the changes.

Tips for improving title optimization

  • Use numbers: Use numbers to get people’s attention and increase CTR (click through rate)
  • Prominent use of main keywords in the title: Search engines provide advantages for blog posts, where the title is significantly optimized for the main keywords.
  • Use parentheses: Using parentheses will make your headline attractive and increase the click-through rate. For example: 101 potato gardening tips (#13 will surprise you)
  • Use different variants: Finding the perfect headline for any blog post is not easy. Always test to find the title of the winning post.
  • Don’t be afraid to use marks such as question marks
  • Don’t mislead your readers

One of the best Blogger SEO tips I can offer any blogger is to optimize post titles. In fact, I can’t insist on how important title tags are for blog SEO.

Try it now and you will see the results soon!

URL optimization

The URL of a blog post plays an important role in improving the search engine ranking and click-through rate (CTR) of the article page.

Although the URL or web address does not get too much attention from visitors, it still attracts the attention of search engines.

Posting permalinks in Blogger is another great place to optimize blog posts for search engines, especially for search engines such as Bing, Yahoo, and Baidu.

Did you know that you can add a custom URL to a blog post?

Custom SEO URL for Blogger

Here’s how to add a custom search engine and humanized URL to your blog posts.

When you edit a draft post or create a new post, click the “Permalink” tab under “Post Settings”.

Blogger will automatically generate permalinks for your blog posts. But you can rename it as needed. Click ” Custom Permalink ” and add your custom URL text as shown in the screenshot below.

Editing the post URL is a Blogger SEO setting that can improve the Google ranking of your page.

Tips for creating perfect permanent links :

Custom permalinks are SEO Blogger settings. Here are some tips to make your post URL perfect.

  • Use keywords in the permalinks of your blog posts. Add the main keyword/keyword phrase at the beginning of the permalink of the post.
  • Create permalinks to descriptive posts instead of just adding keywords.
  • Try to add a short permalink.
  • If your post is a list article, please avoid using numbers in permalinks.

Permalinks to blog posts are one of the most important elements in your blog, which can improve SERP rankings for certain keywords. When making a permanent link, make sure you follow the simple tips above to create a useful blog post URL.

Image optimization

Although search engines have become smarter, they have not yet become smart. How do search engines find information about images, videos, infographics, and even slides?

Search engine bots such as Googlebot, Bingbot, and Baidu Spider use metadata, structured data, and related HTML attributes to obtain more information about any visual content.

For images, search engines have an attribute, and humans also have an element. they are;

  1. ALT : Alternative text (for search engines)
  2. Title : Title tag (for human use)

These two elements are essential in SEO. If you want to drive image search traffic to your blog, you should use ALT tags wisely. You need to add some image descriptions. The following is the appearance of the image HTML code after adding relevant tags.

<img src=”Image source URL” alt=”What is this picture about” title =”A brief description of the picture”/>

You don’t need to add too many characters to the title attribute. But for the alt attribute, it’s better to describe it again. More information means it is easier for search engines to recognize your image.

But every keyword is not an image keyword. There is a special type of keyword called “image keywords”, which present images in Google SERPs. When you optimize your images for these keywords, you can rank first on Google for certain keywords in Google Image Search and Google Web Search.

This is a method of mining image keywords.

Step 1 : Visit through a browser. Google recommends a crawler.

Step 2 : Enter your target keywords in the search box and select the filter option as image instead of web. Press the “Enter” button to start searching for image keywords.

Step 3 : I enter “cooking” as my main keyword. This is what I got in a second.

433 recommendations. This is not bad. Remember, you can discard more of these keywords.

You need to repeat the search by entering more and more suggested image keywords.

You may encounter some country-specific keywords. In any case, by conducting keyword research activities, you can understand the true intentions of your readers.

This is what Google suggested to me when I typed in the keyword phrase “Step-by-step cooking recipes with pictures”.

Professional tips for choosing perfect and converting image keywords:

  • I found that including the subject keywords in the image ALT attribute works wonders. For example: If your post is about baking cakes, please do not add keywords such as football equipment and money making skills in the ALT attribute of the picture.
  • By adding a large number of keywords, you can get more impressions and ultimately more clicks.
  • The click-through rate depends on the attractiveness of the image and its position in Google image search.
  • Always tell more about your image. In this way, your pictures will get more rankings for long-tail keywords, just like posts!

Extra tip : When naming the image URL, add relevant keywords to the image name. It will help search engines find out what your image is about. For example: cooking-recipes-for-kids.jpg

Image search engine optimization is very important for driving target website traffic from image search engines. By following the simple SEO tips above, you can increase your image search impression exponentially.

Meta tag implementation

Now we are delving into Blogger SEO. In Blogger, we do not have plugins such as Yoast SEO. Therefore, everything goes into coding. This is the meta code of the blogger’s description and keywords.


If you are not sure, please do not include keywords and description tags in your BlogSpot blog. Matt Cutts once said that if you are not sure what to write in the post description and keywords section, please do not add these tags. Today, Google does not care about keyword meta tags, because Google has become euphemistic in identifying the content of web pages and ranking on Google SERPs.

Step 1 : Go to the Blogger dashboard and navigate to Templates>>Backup Templates. Then click the “Edit HTML” button.

Step 2 : Now find the following code in your blog template.

<b:include data=’blog’ name=’all-head-content’/>

If you cannot find the code below, please find it in the HTML tag below.

Step 3: Below any of the above two codes, paste the following HTML meta code for search engines.


<b:if cond=’data:blog.url == &quot; &quot;’><meta content=’ Your Blog Meta Description Here… No more than 160 words… ‘ name=’description’/><meta content=’ A few primary keywords separated by commas ‘ name=’keywords’/></b:if>

Step 4 : Now make these customizations…

Describe your blog in 160 words or less.

Enter a few main keywords.

This is an example of a meta description tag in Blogger.

Meta tag implementation in Blogger

Step 5: Optional : For each blog post you publish, you can also include the meta description of those posts. We use the HTML meta code above.

This is the meta tag of the Blogger post page:

<b:if cond=’data:blog.url == &quot; &quot;’><meta content=’Your Post Meta Description Here… No more than 160 words…’ name=’description’/><meta content=’A few target keywords separated by commas’ name=’keywords’/></b:if>

Change the necessary elements.

You can also use the above code for Blogger static pages.

Step 6 : Save your template.

Today, adding meta keyword tags does not help improve search engine rankings. But you can use meta description elements to increase click-through rates.

Blogger comments

If you use it properly, the BlogSpot comment system is a machine that generates organic keywords that actually rank and drive a lot of organic traffic. Here are some tips for using the comment section to keep your blog tidy.

  • Fight spam : The bigger your website, the more people will post spam comments on your blog.
  • Nofollow BlogSpot comment backlinks : Do not pass link juice and permissions to other low-quality web pages through the comment section.
  • Allow anyone to comment on your blog : This will increase the number of comments and make your blog more open to people.
  • Only approve topic comments : Topic comments will reduce keyword density and lower search engine rankings.

Have you received few comments on your blog?

Do you want to set up a Facebook comment system on your Blogger and immediately receive notifications from your Facebook account and mobile phone to get new comments and replies?

I wrote a plugin for Blogger, and each blog design has a lot of features and several different themes. It is 100% free and recommended to get a lot of social engagement and comments.

Install Facebook comment plugin on Blogger

How to fight spam

People use black hat SEO techniques and black hat SEO tools such as ScrapeBox to automatically post blog comments. They use fake emails, names, and span comments, and use crawling agents to post comments. So you can’t find anyone who has commented on your blog. There are several ways to fight spam in Blogger.

Tip #1 : Restrict people from commenting on your blog. You can request an identity to post a comment on your blog.

Tip #2 : Comment moderately

Tip #3 : Enable word verification. This will help reduce spam comments posted using the software.


The blogger’s comment form will increase engagement and increase the word count of blog post pages, thus ranking more long-tail keywords.

Pro tip : When replying to blog comments, please use keywords in the comments.


Internal links are one of the main on-page search engine optimization factors that can improve the ranking of any high-quality page. Many professional SEO experts and bloggers wisely use internal links to pass link juice and permissions to other web pages.

Before learning how to link the pages in this Blogger SEO Guide, please keep in mind the following tips.

  1. Link to relevant web pages that are worth linking. Consider the context and usefulness of a particular link at that location.
  2. Use keyword phrases in anchor text. (Basic SEO optimization strategy to convince search engine robots what your page is about)
  3. You can also add links to images. So ALT text will become anchor text.
  4. Use more than 3 words in the anchor text. People are more likely to click on links that contain more than 4 words.
  5. Don’t add link blocks in similar places. Mobile visitors will click on links they did not expect, which will harm the SEO health of your website.
  6. Blue underlined anchor text is the most common because it is a Web standard, although the color and underline can be changed through HTML code.
  7. Do not enable Nofollow tags for internal links. It is questionable whether you do not want to pass link juice to internal pages.
  8. Top-level internal links pass the highest link juice and authority to other pages. So, choose and link wisely.
  9. If you add two links on the same page, search engines will only track and index the first internal link.
  10. The more internal links on any particular webpage (in a single webpage), there is no guarantee that it will deliver more link juice and give more weight.
  11. The more internal links on a web page, the less link juice delivered to each web page.

Here is a step-by-step guide on how to find a Power page on your website and link it wisely.

Step 1: Find the Power page of your website.

Power pages are the authoritative pages on your website. If your blog homepage is a power page, we choose the second most authoritative page as the power page.

Features of the power page :

  • Have higher page permissions.
  • Have more high-quality backlinks through good authority.
  • Rank competitive keywords on SERPs.
  • Keywords that rank more (usually unoptimized).
  • Receive a lot of traffic from search engines.

When you improve Blogger SEO, we will use a tool to analyze your entire website and display the homepage based on traffic and backlinks (more links = high authority).

Go to Semrush and enter the website address. Next, click the “Organic Research” tab and then the “Pages” tab.

Click on the picture to enlarge

As you can see, the top page receives 71.09% of the entire web traffic from .

Not surprisingly, it ranks more than 3,300 keywords .

This is a power page.

Find the power page of your blog. They usually have some external links and some competitive keyword rankings.

Step #2: Analyze the power page

Now you have selected a post page for your power page. It’s time to analyze the web page. Analysis means that you must find internal links, external links, and top links on the page.

Visit your Power page and find internal links, external links, and top links that pass the highest link juice to another page.

Step 3: Interconnect

After you check your power page,

  • If there are any links to 404 error pages, low-quality pages, or irrelevant pages, delete them. You can use Link-Assistant’s website reviewer to crawl your website and find 404 error pages. Or use the Semrush site audit tool to audit your website to find 404 error pages.
  • If the first link is an external link, delete it and add it to the bottom of the page. The first link should be an internal link to pass more link juice and permissions to other internal pages.
  • If the image is linked, delete it.

Now you can add a link to the new blog post to the power page. Make sure you don’t use anchor text as “click here”, “click this link”, etc. They are just as helpless as keyword anchor text to improve your post ranking.

As I said before, if internal links are used correctly, they can provide tremendous power for your new blog post. It’s best to link relevant web pages that people want to sue. Search engines like to follow and index them.

In many BlogSpot SEO techniques, internal links may be the easiest way to improve the search engine ranking of the page.

The nature of outbound links

In search engine optimization, links play an important role in improving Google page ranking, especially outbound links.

Google introduced the Nofollow SEO HTML attribute in 2005 to prevent link juice from being passed on to advertising pages.

Below is Google rel=”nofollow”’s description of tags.

When other values ​​are not applicable, use the Nofollow value, and you don’t want Google to associate your website with your website or crawl linked pages from your website. (For links within your own website, please use robots.txt as described below.)

If you use advertisements, banners and affiliate links on your website, you must let Nofollow these links to prevent the transmission of link juice and possibly prevent your website from being punished due to another Google update.

When to use Nofollow tags:

Adding the nofollow tag is very simple. You only need to add the rel=”nofollow” attribute to the anchor element.

For example: <a href=”low quality page”rel=”nofollow”>click here</a>

The rule of thumb is to add a Nofollow tag to every affiliate link, advertising banner, and low-quality webpage you link to. An external link can lower the search engine ranking of your website. Therefore, use Nofollow tags wisely.

When to use Dofollow links (or let Google allow crawling and indexing of linked pages)

The dofollow link has no specific attributes. The default anchor element without the rel=”nofollow” tag is a dofollow link.

If you want to increase BlogSpot SEO, you need to use do-follow links and Nofollow links intelligently. If you rarely use Nofollow tags for internal links, that would be the best. If you have a special webpage that you don’t want search engine robots to follow, you can add a Nofollow tag.

But in many cases, in internal links, you should use the default dofollow anchor element.

Well, there are also several link attributes.


The sponsorship attribute is used to identify links created as part of an advertisement, sponsorship, or other compensation agreement.

If you use affiliate marketing to make money and promote affiliate products within your website, use sponsored attributes in these situations.

<a hrefs=”″ rel=”sponsored”>CTA LINK TEXT</a>

Google recently changed how Googlebot treats relative=”nofolllow” tags, and suggested rel=’sponsored’sponsored and paid links to suggest that Google might use it to rank web pages. If you use affiliate marketing to monetize your blog, you should start using the rel=’sponsed’ tag to improve SEO on your Blogger blog.


This SEO link attribute is used for user-generated content, such as comments and forum posts.

Blogger’s SEO, especially the nature of links, is not easy. However, due to new Google updates and government regulations, such as GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act), you must be in scope.

SEO title tags

If you understand the basic concepts of quality and well-coded web pages, search engine optimization is not difficult.

Google uses some elements (such as title tags) to get some valuable information for its index. Therefore, you need to understand how to use title tags for SEO.

What is a title tag?

In web design, title tags represent parts and subsections of a web document. So screen users can easily scan your web pages.

There are 6 title tags. <h1>, <h2>, <h3>, <h4>, <h5>, <h6>


The title tag is the SEO setting of Blogger and it has been optimized for your Blogger theme. Improper use of title tags can cause a lot of conflicts.

The H1 title tag is the most valuable title tag. You can use the <h1> tag as the title of the blog post.

For example: <h1> post title</h1>

In the search engine results page, your title tag will be used as the post title.

For example: post title-blog name

Don’t overuse the <h1> tag multiple times. Because there cannot be two headings in a Web document.

The second most valuable title tag for SEO is the <h2> element. Use this tag to distinguish parts of the document. Search engines use H2 tags to index valuable information. As long as the H2 tag provides value for screen readers, you can use it multiple times on a web page.

The third most valuable H element is the H3 tag. This tag is used to indicate subsections of a web page. You can use any number of H3 tags under each H2 element.

Other heading elements are used to indicate the part of the subsection. But when the title tags are lowered, their values ​​become smaller.

How to add title tags to Blogger posts/static pages:

You can add title tags to blog documents very easily in Blogger. There is a built-in tool for adding title tags.

Blogger title tag in the post editor

Using SEO tips, such as adding title tags where appropriate, can improve Blogger SEO optimization. These are small search engine optimization techniques but very powerful when it comes to operating search engine optimization with S directories .

Bread crumbs

Breadcrumb navigation in Google SERP

Google has tested many things on SERPs. Once, they added the author’s picture to the search results. Breadcrumbs is one of Google’s new experiments. E-commerce sites mainly use breadcrumbs.

Breadcrumbs do have several search engine and website user-specific benefits:

For search engines:

  • They highlight important keywords that search engines pay attention to in navigation
  • They all add content relevance to your page
  • They provide additional on-page SEO focus, highlighting specific anchor text that links to internal pages or category pages. This will increase the click-through rate of your pages.

For visitors:

  • Breadcrumbs encourage visitors to click on the link. As a result, your website has a higher click-through rate.
  • They provide a visual guide to what they might be looking for.
  • They added more internal links to the search results to provide a more convenient way of internal navigation.
  • It increases user intent because the breadcrumbs in Google search results means that the site is authoritative for some people.

To display breadcrumbs in Google search results, your blog template should be optimized for breadcrumbs. To learn more about BreadCrumbs, read this Google guide here.

You can get well-coded SEO Blogger templates from Themeforest.

SEO for Blogger Breadcrumbs

  • Use tags in every post. Breadcrumbs in Google will display the main label first.
  • Use relevant tags that resonate with the topic of the post.
  • Make sure your theme is structured in the right way so that search engine robots can recognize the tags.

Blogger custom robot title tag

Blogger developers introduced custom robot title tags to control the search appearance of Blogger web pages, such as homepage, post page, static page, search page, and archive page.

You can use Blogger to customize bots header tags to protect certain pages displayed in search results pages. For example, you don’t want to display search result pages and archive pages on Google SERP. So you want to index those pages. The easiest way is to enable custom robot title tags and index those irrelevant web pages.

The following is how to enable custom robot title tags.

How to use custom robot title tags in Blogger

Step 1 : Log in to your Blogger account

Step 2 : Navigate to Settings >> Search Preferences

Step 3 : Click the “Edit” link under the custom robot title tag section to enable the custom robot title tag in Blogger.

Blogger custom robot title tag

Step 4 : After clicking the “Edit” link, you will be asked to enable custom robot title tags. Select the “Yes” option. Adjust the robot title label settings, as shown in the figure below.

Step #5 : Now click the “Save Changes” button.

You don’t want search engine crawlers to index automatically generated duplicate pages, such as archive pages and search pages. Blogger’s custom robot title tags can help you protect these pages from being displayed on the SERP.

Blogger custom robot.txt

Blogger Custom Robots.txt is another important built-in SEO tool in Blogger. Remember, everything you do in this section should be done with caution. A small error may prevent your blog page from appearing in search results.

What is Robots.txt?

Robots.txt is a text file hosted on the Blogger server (the server where your blog is located) and is used to instruct search engine robots to track and crawl content. We use Blogger custom title tags to protect special blog posts from search engines. But we can use the Blogger Robots.txt file to protect individual web pages and perform some advanced SEO tasks.

When a web spider starts to follow the links on your blog, it will first read the Robots.txt file. Then follow its rules and crawl your web page.

How to use the Blogger Robots.txt file to improve the SEO of BlogSpot?

You can use the Robots.txt file to protect low-quality web pages from being tracked and crawled by search engine robots. This is the sample code of Robots.txt

User Agent: Mediapartners-Google

Not Allowed:

User Agent: *

Forbidden: /Search

Allowed: /

Site Map:

You can learn more about the Robots.Txt file through this link.

Here is how to edit robots.txt in the blogger

Let’s discuss each part of Robots.TXT and how to customize it.

User agent: Mediapartners-Google

does not allow:

These are the first two lines of Blogger Robots.txt. The user agent of the first link indicates which user agents should follow the next rule. In this case, this rule applies to Mediapartners-Google, which is used by Google to provide user-intended advertisements (Adsense). If you use Adsense to monetize your blog, you don’t need to worry too much about this code.

Search engines and companies use a variety of user agents to crawl web pages. Some of them are;

  • Googlebot -Google’s main web search engine crawler. Now, Google prioritizes mobile-first indexing. Learn more here.
  • Bingbot -Bing’s default web spider. Since small search engines such as Yahoo use Bing’s search index, it is best to optimize Blogger blogs for Bing.
  • Baidu Spider -Baidu is a Chinese search engine. Learn how to optimize your blog for Baidu here.
  • Yandexcrawler
  • Googlebot-News
  • Googlebot-Image
  • Googlebot-Video
  • Googlebot mobile
  • Adsbot-Google

There are many search engine robots there. In fact, you should only worry about a few of them, such as Googlebot.

The second line specifies the commands for a specific user agent. Disallow: Does not include any paths. Therefore, web spiders from Google media partners can crawl your entire website.

User Agent: *

Forbidden: /Search

Allowed: /

The first line of code specifies that all user agents can follow these commands. This means that User-agent: * All the content below follows every web spider on the Internet.

Prohibited: The /search code prevents all search engine robots from tracking and crawling all URLs beginning with .

Search results pages and tab pages fall into this category.

Allow: / code line instructs search engine robots to follow all links on your blog, including the homepage.


This is one of the important elements in Robots.TXT. This line of code specifies the post structure of your blog. In other words, it paves the way for search robots to crawl your blog posts. Adding a sitemap link to Robots.txt will help search engine robots to crawl dead pages on your website. Dead pages are those pages that are left alone on your website. For example, pages that are not linked from other pages.

This code will help index the most recent updates to your blog. But if you want to help search engines index all published blog posts, you can add them below the sitemap link.

Site map:

If your blog has published more than 500 blog posts, you can use the following two sitemaps.

Site map:

Site map: =500&max-results=1000

How to use custom Robots.txt to ban specific paths

If you want to protect a set of posts that block search engines, you can use this code structure.

User agent: *Not allowed: /yy/mm

For example: the following code will prevent all search engine robots from crawling all blog posts in the August 2021 archive category.

User Agent: *Forbidden: /2021/08

How to use custom Robots.txt to ban specific post pages

If you have some blog posts that you don’t want search engines to track and index on their search database, you can use this code.

User agent: *Forbidden: /year/month/post-url.html

For example : This code will protect /2021/02/cooking-resources-links.html blog articles from all network spider infringement .

User agent: *Forbidden: /2021/02/cooking-resources-links.html

How to edit robots.txt file in Blogger

Now I think you know how Robots.txt can help you improve your blog SEO. This is a step-by-step guide on how to edit robots.txt in Blogger.

Step 1 : Log in to your Blogger.

Step 2 : Navigate to Settings >> Crawlers and Index ›› Enable custom robots.txt >> Yes.

Step 3 : Now paste the code of Robots.TXT into the necessary code.

Blogger custom Robots.txt settings

Step #4 : Click the “Save Changes” button.

Check Robots.txt file

After adding the custom Robots.txt to your blog, you can view the Robots.txt file by adding the /robots.txt path to the end of your blog URL. For example: For example, visit Google’s official blog:

Robots.txt example

Test Robots.txt file

You can test your Robots.txt file to ensure that search engines can access the important post pages of your blog. The site management staff has a tool to test the Robots.TXT file. This is a short screenshot of the Robots.txt test tool of Google Webmaster Tools.

Security certificate

Google made it clear that when measuring Google’s SERP (Search Engine Results Page) ranking, they give priority to SSL-encrypted websites.

This basically means that blogs that are not SSL-encrypted will not rank higher on Google SERPs.

The good news is that you can enable SSL for your Blogger blog for free!

If you use a highly recommended custom domain name, it will take some time to propagate SSL for your site.

Custom redirect

As a blogger, you are 100% likely to make mistakes and actions that may harm the SEO of your blog, such as renaming a post or page’s permalink, deleting a post or page, etc.

As your blog gets older, the problem gets bigger and bigger.

For example, at any time, your blog may have at least one 404 error.

Those 4xx errors basically impaired a good user experience. As a result, user activity decreases and lowers your SERP ranking.

To continue maintaining the SEO of the Blogger blog, you need to redirect these 4xx pages to another destination.

Let’s reduce 4xx errors one by one.

Log in to your Google Search Console and select “Exclude” under “Coverage.”

Scroll down the page to find the problem related to the 404 error. The following are some errors of As you can see, the 404 (not found) error is zero, which is very good considering that I update my blog frequently.

The following are some soft 404 errors.

As you can see, many soft 404 errors are Blogger tags. It shows because I have migrated from Blogger to WordPress.

To fix 4xx errors on your website, go to Settings >> Errors and redirects >> Add .

Use custom redirects to improve the SEO of Blogger blogs

Enter the URL of the 404 error page and the correct target URL. Please note that the destination URL should be created in the same domain.

Custom redirects in Blogger

Repeat the same process for all error pages. If your blog contains a large number of posts, you may see many 404 error pages. This is inevitable. Sometimes people use inaccurate URLs.

Site review

Now we are delving into one of the important parts of BlogSpot’s search engine optimization strategy.

Website review is one of the top three SEO optimization techniques in my list.


Here are a few reasons why you must hold website review events from time to time.

  • Your website will not be as accurate as it was a month or a few years ago. Technology will change, and so will your website.
  • Humans cannot easily catch SEO errors on certain pages.
  • Humans make mistakes. But not a machine. An SEO audit of a machine website will reveal a lot of incredible things.
  • You can see how search engine robots view your website.
  • It takes less time to find some SEO errors, such as images without alt attributes and 4xx and 3xx error pages.
  • It can identify harmful things that may harm your Blogger SEO performance, such as external links that link to malicious websites and respond with 4xx codes, SSL issues, outbound link issues, etc.
  • Analyze hundreds of SEO factors at once.
  • Visualize your internal link structure and find pages that need your attention.
  • Take pictures of where your blog is going and how search engines treat your website.

How to conduct website SEO audit activities

There are now some high-quality SEO tools that allow you to audit your website.

Two of my favorite and most commonly used tools are Link-Assistant’s website review tool and Semrush website review tool.

In this BlogSpot SEO tutorial, I will show you how to audit your Blogger blog using a website moderator. I mainly discussed this SEO software in this website reviewer review.

  1. Download the WebSite Auditor software to your computer. You can download the software for free. However, it is recommended to upgrade to a paid version like Professional, where you will unlock more features and receive regular search engine algorithm updates.
  2. Install WebSite Auditor software on your computer.
  3. Create a new website optimization project by entering the full Blogger blog URL.
  1. Have a site reviewer review your site and other external sites. This will take some time, depending on how big your blog is. This is a summary of the site audit of

In this screen, you can find errors, warnings, and alerts grouped by index and crawlability, redirects, encoding and technical errors, URLs, links, images, pages, and localization.

For example, if I want to find images without ALT text, I can find them under the “Empty Alternative Text” section. I excluded the image URL from (by adding “safe”) because I wanted to find the actual image used in the blog post, not the image in the comment. has 168 images with empty alternative text. So, I have some work to do!

  1. In the “Pages” section, you can find a lot of information related to your website. For example, you can find out the “optimization rate” of a blog post. For example, take a look at the optimization ratio of this Twitter tool post.
  1. In fact, you can find more detailed information about blog SEO performance. Here is how to add more columns.

On-page optimization is the biggest secret of ranking at the top of the search engine SERP.

SEO audits of your website from time to time will definitely help you, because your website structure and content will change.

Your goal should be to minimize warnings and errors. You can’t easily manually find SEO issues such as broken external links, external 404 pages, broken images, and indexing and crawling issues, but you can do it this way.

Fix all on-site errors and you will see the SERP ranking of your website increase over time.

content analysis

Posting alone is not enough to ensure that your Blogger SEO optimization will pay off.

You need to check whether your SEO plan is made according to plan.

For example, suppose you wrote a blog post about MCU-based mobile video games.

It has been six months since you published it.

How do you know if your blog post ranks on search engines, especially if it has received impressions, clicks, and traffic?

There are actually several ways…

  • Use tools such as Google Analytics to view traffic statistics. Today, Google does not provide all keywords. But you can unlock keywords that are not provided in Google Analytics and use tools like Keyword Hero to get session data.
  • Use webmaster tools (e.g. Google Search Console) to view search engine statistics
  • Use traffic analysis tools such as Semrush to determine how much traffic your website and specific pages might receive.

Although you can use basic website traffic tracking tools to determine the total number of visits, bounce rate, geographic data, etc., it is not recommended for bloggers.

You should set up Google Analytics and Google Search Console, especially your Blogger blog.

However, to take your analysis to the next level (or find deeper data and get clear ideas), you must integrate these tools.

What is content analysis?

Basically, content analysis is the analysis of content optimization for specific keywords. The results may vary. However, it can give you an idea of ​​why your blog posts are ranking or not ranking for specific keywords in the Google SERP.

How to use content analysis to improve Blogger SEO?

As you know, Blogger or BlogSpot lack some SEO features. However, by analyzing the content, you can find ways to increase the keyword organic ranking of blog posts by at least 1%, which is still good.

The following is how to find out the keyword performance of blog posts in SERP.

Note: I will use a website reviewer for content analysis. Before following these steps, please make sure you have reviewed your blog following the Blogger SEO tips above.

  1. Open the WebSite Auditor program and open the project.
  2. Next, go to the site structure >> page. Then, update the optimization rate by clicking the icon next to the second step, as shown in the screenshot below.

Then, a new window will appear in which you can select your preferred search engine and add keywords to the content optimization ratio you want to find.

As you can see, I added two keywords. One is a broad brand keyword, and the other is a general information keyword.

After everything is set, click the “Finish” button to let the site reviewer analyze the content.

The total time required to complete the task depends on the Internet connection speed, total resources, and the keywords you specify to analyze.

This is the content analysis report of the Gist Guide.

According to the page review content optimization report, the Gist guide has optimized 69.3% of these two keywords.

In the “Content Optimization” and “Technical Factors” tabs, you can find a lot of tips to improve content for better optimization and ranking.

For example, here are some click targets that are too small, and they are bad SEO practices for mobile SEO.

If you are really looking forward to the rapid development of your Blogger blog, then you should consider conducting page review activities from time to time.

I know that when you have more than 100 important pages, more time is needed. However, this is the only way to truly determine how much your page is optimized for search engines.

Content optimization for page review is definitely one of my top 5 Blogger SEO skills . Try it today and you will find out why your blog posts are not getting too much attention from search engines.

SERP improvements

SEO has changed a lot. Today, Google tries new things to improve the user experience and provide users with the best results. Therefore, Google introduced a new way of representing data.

Some obvious ones are:

  1. Quick answer box
  2. Knowledge panel
  3. Frequently asked questions
  4. Rich snippets for comments, operating methods, organization, etc.,
  5. Quick navigation link
  6. Site search box

How do you use SERP improvements to increase rankings and traffic?

The answer is simple. You adapt to them! If you don’t do this, your competitors will get the traffic your website deserves.

  • Don’t overuse any SERP improvements
  • Keep up with what your competitors are doing
  • Make sure you provide accurate and meaningful information. Fake details will harm your Blogger blog SEO as a whole.

How to add FAQs to Blogger

You can add the frequently asked questions section to your blog post section by copying and pasting the sample code below and editing it. Make sure to place it in the editing HTML.

<script type=”application/ld+json”> { “@context”: “”, “@type”: “FAQPage”, “mainEntity”: [{ “@type”: “Question”, “name”: ” INSERT QUESTION TEXT HERE “, “acceptedAnswer”: { “@type”: “Answer”, “text”: ” INSERT ANSWER TEXT HERE ” } }, { “@type”: “Question”, “name”: “INSERT QUESTION TEXT HERE”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “INSERT ANSWER TEXT HERE” } }, { “@type”: “Question”, “name”: “INSERT QUESTION TEXT HERE”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “INSERT ANSWER TEXT HERE” } }, { “@type”: “Question”, “name”: “INSERT QUESTION TEXT HERE”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “INSERT ANSWER TEXT HERE” } }, { “@type”: “Question”, “name”: “INSERT QUESTION TEXT HERE”, “acceptedAnswer”: { “@type”: “Answer”, “text”:”INSERT ANSWER TEXT HERE”} }] } </script>

Replace “insert question text here” and “insert answer text here” with the correct question and answer, respectively.

However, there is a problem. Not all questions are accepted by Google. You cannot add random questions and expect Google to rank them.

So, how do you find answers to frequently asked questions about your topic?

It’s actually very simple-you can find people’s questions on Google!

Tools such as Semrush and BrandOverflow allow you to find common questions on specific topics. Enter your keyword phrase on Semrush and find a question-based keyword list containing your seed keywords under the “Questions” section. Please refer to the screenshot for reference.

Find FAQ keywords to use on Semrush

Add quick navigation link

One of the best ways to implement quick navigation links is to add a directory widget to your Blogger blog.

Here is how to add a directory to a Blogger blog.

From your Blogger dashboard, navigate to the topics section and click Edit HTML.

Search for the </body> tag in your theme source code and place the code directly above it.

<script async=’async’ defer=’defer’> var head,newLine,el,title,link,ToC=”<nav class=’table-of-contents’ role=’navigation’><h4 onclick=’toc()’>Contents</h4><ul>”;$(“article h2, article h3, article h4, article h5”).attr(“id”,function(arr){return “point” + arr;});$(“article h2, article h3, article h4, article h5”).each(function(){el=$(this),title=el.text(),link=”#”+el.attr(“id”),ToC+=newLine=”<li><a href='”+link+”‘>”+title+”</a></li>”}),ToC+=”</ul></nav>”,$(“.toc-pro”).prepend(ToC);function toc() {$(“.table-of-contents ul”).toggle();} </script>

After that, paste the following CSS into <style>or <b:skin><![CDATA[and </style>or ]]></b:skin>.

/* TOC */ .table-of-contents{flex:auto;width:fit-content;background:#eee;font-size:14px;padding:11px;margin:8px 0 30px 0} .table-of-contents li{margin:0 0 0.25em 0} .table-of-contents a{color:#2a5365} .table-of-contents h4{margin:0;cursor:pointer} .table-of-contents h4:before{font-family:FontAwesome;content:”\f0c9″;padding-right:7px;}

Next, find the <data:post.body/>code in your theme and replace it with the following code.


Save the changes made to the Blogger theme. Now visit the blog post editor and change to “HTML” mode and place the code where you want to display the table of contents in Blogger.

<div class=’toc-pro’></div>

Add comment snippets to Blogger

Another great way to increase search traffic is to enable star ratings for your review blog posts on Google. When I was on Blogspot, I was doing this and got amazing results!

This is the basic method for adding Rich Snippet, a product review framework, to Blogger. Feel free to use CSS to change the appearance.

In your blog post editor, change the mode to “HTML view” and place the code where you want it to be displayed.

<script type=”application/ld+json”> { “@context”: “”, “@type”: “Product”, “name”: ” Product Name “, “image”: ” “, “description”: ” Product Description Goes Here “, “brand”: ” Brand Name “, “offers”: { “@type”: “Offer”, “url”: ” “, “priceCurrency”: ” USD “, “price”: ” 0 “, “availability”: “” } } </script>

  • Change the product name to the name you are viewing (for example: Apple iPhone 13)
  • Edit the product image URL with the correct URL. It can depict the content you are reviewing, such as an iPhone 13 Max image.
  • Change the brand name to the brand of the product. (Example: Apple)
  • Replace the correct quote URL. This may be your affiliate link.
  • Specify the exact price currency. This is the available list.
  • Define the price of the quote. If your offer is free, please enter 0.0.
  • Use the relevant schema URL to specify the availability of the offer.

Use this structured data testing tool to save your blog posts and test structures.


Term Frequency-Inverse Document Frequency or TF-IDF is actually a search engine ranking factor!

What TF-IDF does is basically analyze your site and competing sites in the SERP, and reversely check whether your content lacks terminology. For example, if I wrote an article about digital marketing agency owner tools, and my main competitor’s article has topics such as customer management tools, project management software, and invoice applications, but not in my article, TF -IDF will identify those content gaps.

TF-IDF is an advanced SEO topic. Therefore, I will not take the time to describe how it works. However, if you are interested in further reading more about the definition and implementation of TF-IDF for search engine optimization, I suggest you review the following guide.


This is a short video of Link-Assistant about using the website auditor’s TF-IDF dashboard to get keyword ideas. It’s worth seeing.

How to use website auditors for TF-IDF analysis

Website reviewer is my best SEO review software. They added TF-IDF analysis. The best part is that using this software, you can analyze the TF-IDF of all Blogspot site pages!

If you follow the last two Blogger SEO tips (site audit and page audit), you will automatically get a TF-IDF analysis report.

This is the TF-IDF report of the Convertfox guide.

Please pay attention to the minimum, average and maximum TF-IDF rates. Your TF-IDF optimization ratio should be close to the average TF-IDF number, but should not exceed the maximum.

A high TF-IDF rate indicates that a particular keyword is over-optimized or filled. In other words, the post only focuses on search engines and does not provide real value. Therefore, please make sure that your page does not have a higher TF-IDF rate, especially for long-tail keywords.

The TF-IDF report is also a good place to brainstorm new keyword ideas! Just look at the keyword opportunities.

Use TF-IDF to analyze and optimize the SEO skills of blogs
  • Check the “Recommended” column to catch over-optimized keywords
  • Check the TF-IDF analysis of each main keyword. Maybe you are trying to rank for the wrong keywords. The only way to find out is to check the competitor’s TF-IDF optimization rate,
  • Find new keywords that your competitors are using but are not using.
  • View the total word count of the top 3 pages. Generally speaking, the higher the word count, the higher the SERP ranking.
  • Increase the TF-IDF rate of long-tail keywords so that your page ranks higher on the SERPs of long-tail keywords.
  • Re-optimize your blog content to achieve the best TF-IDF ratio for your main keywords.

If used properly, TF-IDF analysis can drive more traffic to your website by attracting new audiences and improving user experience.


Sometimes you may not cover certain parts of a topic, but one of your competitions will. Therefore, you can use the TF-IDF report to find related topics (or subtopics) to write an excellent article, and search engines can only rank first on the SERP.

Just like this Blogger SEO guide!

up to date

Now you know 29 Blogger SEO tips and tricks that can make your blog stand out from millions of other blogs.

However, did you know that there is an SEO strategy that can double or triple your blog traffic without doing any specific actions ?

In fact, when I first used it, I couldn’t believe it, but saw organic traffic and Google keyword rankings increase by more than 20%.

The SEO strategy is to update existing blog posts !

Why update the blog post?

As a blogger and online writer, you should update your content for several reasons. There are several reasons for this.

  • People look forward to the latest content : Have you read the operating instructions written in the 1990s or even the past ten years? I hope you haven’t. People are looking for updated guides. Fresh content. This is why this Blogger SEO technical guide is updated regularly. People like it and do search engines.
  • Updating old posts brings them new lives and new faces: sometimes, they can get more social shares and more traffic after updating old posts.
  • Ranking on SERPs than other articles : This is an effective SEO strategy, and by updating old posts, search engines can improve them.
  • Pass link juice to other pages : One aspect I like about updating blog posts is that you can add new links, delete unnecessary links, etc. Generally speaking, older articles have more page permissions. Adding internal links to other new links allows you to pass link juice to new links and improve their search engine rankings.

How to update blog posts in Blogger

This is a simple process. However, please make sure that you have read the above BlogSpot SEO tips, such as keyword research, internal linking, competitor analysis, and page review to make your blog post update perfect.

  1. Log in to your Blogger dashboard and select the old blog post you want to update.
  2. Get its URL and check the top keywords based on the number of clicks in Google Search Console. Also, look for keywords that get more impressions on Google but have fewer clicks or a lower click-through rate.
  3. Put the URL in a Semrush search and view popular keywords and top competitors. Get the most popular organic keywords and save them on your computer.
  4. Open the site reviewer and enter popular keywords from Google Search Console and Semrush searches. Then, start the page review activity.
  5. Wait for the site reviewer to complete the page review and find the optimization rate, errors, warnings, etc.
  6. Open the Blogger blog post editor.
  7. Fix any errors, such as empty alternate text, 404 page links, etc.
  8. Upload new photos, graphics, and screenshots instead of the old ones. Follow the image search engine optimization techniques mentioned earlier to ensure that the images are optimized for search engines. Use tools like Stencil to create stunning graphics for blog featured images. And definitely use ShortPixel to compress images.
  9. View the TF-IDF statistics for each keyword you analyzed in the website reviewer. Check the “Recommended” column and search for any excessive keywords that have been added. Replace them with equivalents. You can use these tools to enrich your content vocabulary. Create your blog post so that it has new content and is 2 times better than the previous one.
  10. Search for resources and add at least 1-2 external links. Linking to valuable and relevant external links can help improve blog SEO.
  11. If necessary, use videos, slides, and infographics. The more content and types of your posts, the greater your chance of ranking higher on SERPs. Use tools like Rocketium to make your own amazing videos in less time.
  12. Use one of these tools to check for syntax errors. My favorite is Grammarly, which is used by millions of other bloggers.
  13. Use one of these tools to check content similarity.
  14. Edit the title. Follow the above Blogger SEO tips related to blog post titles to make great headlines. Make sure the post title contains the main keywords. Try to add it to the beginning of the title.
  15. Preview the post.
  16. Set the release date and time. (Very critical)

Custom posts published in BlogSpot so far

  1. Update the blog post. (Click the “update” button)
  2. Use MissingLettr to create a set of 12-month social media sharing posts.
  3. Submit your blog posts to Google to increase crawling and indexing.

For all blog posts on your site, please follow these instructions. It will take a while for all updates. However, it is worth the time and effort.

Frankly speaking, it is easier to improve the search engine keyword ranking of existing blog posts than to add new ones.

Search engine optimization trends

The SEO space is developing rapidly. If you do not keep up with the new SEO trends, your competitors will beat you. This is why you should make sure to make your content in a way that search engines cannot ignore.

The good news is that Google will pay more attention to high-quality content. Therefore, low-quality content with a large number of toxic backlinks will perform poorly as before.

Here are some expected SEO trends and how to adjust them to improve the SEO of Blogspot and other websites.

Video SEO obtains two dedicated structured data

  1. Clip video tag
  2. Look for video tags

You may notice that more and more video results dominate the Google SERP. Clip Video and Seek Video tags will receive more attention in the future.

Here is how you can prepare:

  1. Add the video to the blog post. The longer the time, the better. Make sure to add the video schema markup so that Googlebot knows the content of the video.
  2. Add subtitles to your video and split the video into parts

Forget keyword stuffing

With artificial intelligence and Google’s NLP technology for indexing content, keyword stuffing becomes less and less important (as it should be) over time.

Google will use AI to represent more Quick Answer types of results. So you will see more 0 Click results. However, the longer form of content will be greatly reduced, because if the page covers a larger area, Google will highlight it more.

All SEO is mobile SEO

In the next few years, mobile device experience will become the focus of many SEOs. Now, Google uses mobile-first indexing and marks your website on the SERP if it is not mobile-friendly. You should make sure to use the website design, content authoring, graphics, and all other content in a way that mobile visitors can use the content comfortably.

Article index

If you regret that your long-form content failed to achieve the desired results, now you will have fun! Using paragraph indexing algorithms, Google will prioritize high-quality long-form content .

Here is what Google said about it:

“So, for example, suppose you search for something very niche, such as’how do I determine if my house windows are UV glass.'” This is a very tricky query, and we get a lot of information about UV glass and how you need it Special film web pages, but none of these really help laymen to take action. Our new algorithm can be directly zoomed into this paragraph on the DIY forum that answers the question. Obviously, you can use the reflection of the flame to judge and ignore other less useful posts on the page. “

Remember Google said that they received 15% of new search queries every day that they had never searched before? Through the paragraph index, Google tries to provide relevant results for these searchers.

How do you prepare for the paragraph index?

  • Structure your content in a way that represents relevant details. The days are gone, you can rap anything in the article. It no longer works. You need to determine which topics should and should not be included in the topic. This is why keyword relevance and topic relevance are important. Use tools such as WriterZen, Frase, or MarketMuse to build your content using outlines.
  • Instead of having multiple pages on a topic, it is better to dedicate the entire page to that specific topic.
  • Have a powerful page and structure structure. If you haven’t used the bullet points, title tags, FAQ, how to do it before, now is the time to adjust them.
  • The existence of the text is also important. Having a high readability score is just as important as a good overall sentiment score (Google NLP).

Long format content

Through the paragraph index, long-form content will continue to become more and more important in 2021 and beyond. Well-written long-form content can even cross the 2000-word threshold, aiming to standardize the 3000-3500 word mark.

For example, this Blogger SEO guide contains more than 16,000 words. This helps Google rank related keywords (such as Blogger SEO settings and Blogger SEO tools) that potential Blogger users may have. Because the article covers all the contents .

SEO scalability

If you want to beat the competition in SERP and other aspects, you need to pay attention to the scalability of SEO.

If you manually checked for broken links in Blogger, please use the site audit tool. If you don’t care about SERP rankings, please start tracking them immediately with tools such as Semrush and BrandOverflow. Create an alert system and you will be notified if your website’s keyword position ranking changes.

Establish an SoP (standard operating procedure) for any other tasks that you cannot automate.

In addition, calculate the return on investment of your content marketing strategy. Ask these questions:

  1. Is it worth the investment to cover this particular topic on my website?
  2. Are the keywords specific to my niche market?
  3. Will I get potential customers and sales?
  4. If I invest in Google Ads, Facebook Ads or Solo Ads at a low price, can I get the same number of potential customers, such as sales?

Calculate the traffic value of search visitors by analyzing the revenue and net profit generated. It is always about balancing the elements of your business so that you get good results instead of getting free traffic through SEO.

Off-page search engine optimization for bloggers

SEO can be a tricky business. Sometimes, you may not get the results you deserve. One of the biggest reasons is that the Google algorithm has not yet realized that your blog content is worthy of ranking higher in the SERPs.

Its solution is to use off-page SEO techniques to optimize your website for search engines. In this part of Blogger SEO tips, I will discuss how to optimize your BlogSpot blog for off-page SEO.

Link building

Link building or backlink generation is one of the oldest but most influential SEO signals that can improve organic keyword rankings in SERPs.

Here are a few things about backlinks and link building.

  • It can make or disrupt your content marketing campaign
  • Google prefers natural backlinks
  • Niche is important
  • Dofollow backlinks are more important than Nofollow links in SEO. But maintaining a good ratio is very important.
  • Backlinks increase page authority and overall domain authority. Therefore, according to the indicators of competitors, pages with high authority may rank higher on the SERP.
  • Backlinks from high-authority sites may be more influential than backlinks from low-authority sites.

There are many ways to build high-quality backlinks. The following are my suggestions.

  1. Create content worth linking to-provide value in your articles so that others can link to them.
  2. Build visual content, such as infographics, so that others can use them from your site and link back to you
  3. Guest Posting – Contact other bloggers in your field and ask to post an article. Not only will you build some high-quality backlinks, but you will also become an expert in niche markets and generate some traffic.
  4. Broken link build -Use tools such as Semrush to find broken backlinks in the site. Contact the site administrator or site owner and suggest fixing broken links.
  5. Participate in an expert review
  6. Create experimental content -try content relevant to your industry , and write a good article with a lot of data. Content marketers in your field will link back to your articles when appropriate.
  7. Repurpose your blog content -convert your blog posts into videos, PDFs, slides and more formats and publish them in other media.

There are many ways to establish backlinks to a website. The key here is not to overdo it by using shortcuts such as black hat technology.

Brand reputation

In Blogger’s first two page SEO tips, I talked about market exploration and domain names. I mentioned them at the beginning because these BlogSpot SEO factors are important when you actually run a blog.

If you fail in both of these areas, not only your blogging efforts are likely to fail, but you will also lose control of your career.

If your market is highly competitive, in high demand, you can make a lot of money, and your domain name is good, then over time, your brand is likely to be recognized by many people around the world.

Here are some popular brand names and their specialties.

  1. Amazon-online retail website
  2. SearchEngineLand-a website about SEO and digital marketing news
  3. Awario-reputation management tool
  4. Warriorforum-Internet forum on online marketing
  5. Moz-Search Engine Optimization Tool
  6. website about link building technology
  7. website operated by Neil Patel, a well-known digital marketer and founder of several SaaS companies

The more popular a website is, the greater the chance it has more brand search queries.

For example: Amazon promotional codes, Awario features, Warriorforum transactions, Moz trials, search engine land, Backlinko SEO

Go to Semrush and enter the domain of the site. You will see the percentage of brand traffic to overall traffic and search queries in the middle of the overall statistics page. This is a measure of the popularity of your website.

This is why brand recognition is important in search engine optimization.

  • The unique traffic of your website will increase page SEO metrics, such as low bounce rate, increased page views per session, etc.
  • The high click-through rate of your website in the SERP indicates that your website is relevant to related search queries. Therefore, it sends a signal to search engines that your blog is the blog people are looking for.
  • Google will include your website in personalized search results. learn more.

Here are some tips to increase your brand awareness.

  1. Provide something unique-it can be anything useful. Online tools, applications, downloadable resources or courses.
  2. Become an expert in your industry
  3. Provide services
  4. Run giveaway
  5. organize event

The key here is to let others talk about your business. This is where the business value proposition comes in. What unique things your business offers are valuable to your customers?

Over time, your brand will become bigger and your search traffic will also expand. Use tools such as Awario to analyze and monitor what people say about your brand on the Internet. Find more details in this review about Awario.

Blog search engine optimization tool

Now you know how to set up SEO for Blogger.

In this section, we will find out the best BlogSpot SEO tools.


Since 2013, I have been using Semrush to optimize my BlogSpot blog and have been able to increase my traffic quickly. Because of Semrush’s specific tool (ie competitor analysis) at the time, I studied the successful blog posts of my competitors and did a better job on my website.

Therefore, my website quickly received attention, and a large SEO software company contacted me to advertise on my website. Since then, I have never stopped using Semrush and eventually switched to WordPress.

Semrush plays an important role in many of BlogSpot’s SEO tools.


Because WordPress sites have thousands of SEO plugins, but not a Blogger SEO plugin, Semrush is good for BlogSpot websites. Methods as below:

SEO writing assistant for bloggers

WordPress has many content optimization plugins. However, Semrush makes it easier for BlogSpot bloggers to use the writing assistant to write SEO optimized content .

SEO Writing Assistant—Analyze the readability, SEO, originality and tone of the content in one go

competitor analysis

The best way to beat your competitors is to do better than them. How do you know what your competitors are doing, which keywords they use, and which pages drive their power?

Semrush’s competitor analysis module makes it easier for you to analyze competitors, monitor their keywords, and traffic reports.

Competitor location tracking

If I had the opportunity to recommend a single SEO tool for BlogSpot bloggers, it would be SEMRUSH.

Articles related to Semrush:

  • How to use Semrush to develop a blog
  • How to use Semrush for traffic cost estimation
  • What is the price of Semrush?
  • The best website, such as Semrush for SEO
  • How to cancel Semrush subscription and trial

Writer Zen

One issue that many BlogSpot users care about is how to beat authoritative websites in Google SERP. This is a valid question. I also thought of this when I started blogging. Technology has improved, and SEO tools for bloggers using platforms such as WordPress, Magento, and Ghost have also improved.

However, unfortunately, BlogSpot does not provide many Blogger SEO settings or plugins to compete with today’s trends, such as FAQs, operating methods, and comment modes. Don’t forget that the fierce competition for organic traffic acquisition has increased a lot. You learned how to optimize Blogspot for search engines. But this is not enough.

This is why WriterZen comes in handy. It is basically an SEO content optimization tool . The best part of this SEO tool is that you can already integrate it with your daily content creation workflow.

Here is how to use WriterZen to optimize SEO for bloggers BlogSpot.

  1. Use Topic Discovery to analyze the SERP of the tagged keywords.
  2. Use Allintitle tool and filter based on KGR (Keyword Golden Ratio) to research low-competitive keywords
  3. Cluster keywords, group keyword lists and choose the best use
  4. Write a blog post on WriterZen Content Creator
  5. Check for plagiarism on WriterZen (no need to use other tools)
  6. SEO optimizes content by adding suggested keywords, headlines, etc. to get better and faster rankings
  7. Copy and paste the content into your BlogSpot post editor
  8. Add images, videos and style content
  9. publish an article!

If used properly, WriterZen can greatly help Blogspot optimization for SEO and overall content quality.

Conclusion of the ultimate blog SEO guide

Wow… this is the SEO guide for the Blogger platform!

If you didn’t skip all Blogger SEO tips and read every word in this guide carefully and understand the content of each sentence, then you have just upgraded from SEO novice to SEO champion!

SEO is competitive. It becomes not suitable for everyone.

Especially those who are impatient!

Search engines need time to trust your blog, determine the content of your blog, measure the statistics of visitors’ reactions to your content, and whether your content is worthy of a specific position in the SERP.

Don’t expect search engines to rank 100-word unhelpful articles among the top 3 competing keywords.

It will never happen. once!

After all, Google, Bing, Yahoo, Baidu and Yandex are all enterprises. (Not just search engines)

In order to maintain the quality and relevance of services, they put customer service as their top priority. As a blogger, you need to limit all these factors (aka search engine ranking factors) to ensure that your website and content are qualified.

These Blogger SEO tips and strategies are a good starting point for it.

I started my blogging career on the Blogger blogging platform with a zero budget, and now I use WordPress to make a living through blogging, thanks to these Blogger SEO skills that helped me develop my blog.

So, what is your favorite BlogSpot SEO technique?

Don’t forget to share this article with your colleagues and comment below to let me know what you learned from these SEO blogger tips.